In the total output of global rubber, nr is 43% and the rest is sr. With the economic recovery of asia pacific area, the world抯 consumption of rubber is also increasing and reached 22.37 million tons in 2007. The annual increasing rates were 4.2%. the consumption of nr was 9.65 million tons (increasing rates 4.3%) and sr was 12.72 million tons (increasing rates 4.1%).
Rubber industry is one of the most important basic industries contributing to the national economy. With the rapid development of major downstream industries such as automotive manufacturing and transport sectors, china抯 rubber consumption has been no.1 in the world for 5 years.
●Natural rubber after 50 years of development, China抯 natural rubber industry has grown substantially that it is now the 5th largest rubber producing country. output is expected to reach 650,000 tons with consumption a staggering 2.6 million tons in 2008.
●Synthetic rubber China抯 production capability for synthetic rubber has developed in recent years that it has grown by more than 10% annually. output is seen to reach 2.4 million tons while consumption will reach 3.4 million tons in 2008.
Ringier trade publishing, ltd. plays a vital role in informing decision-makers in china抯 rubber industry of the technological breakthroughs and market opportunities to advance their businesses and stay ahead of competition anywhere in the world.
Publishing background
In a strategic editorial partnership with us-based rubber world, and backed by a team of authoritative editorial advisors in china, rubber world for china facilitates technology transfer by providing the latest information on processes, machinery and use of materials and additives, with practical solutions for improving productivity, reducing cost, and turning innovations into real competitive advantages. Rubber world for china also facilitates faster communication between buyers and sellers through its comprehensive range of reader services in the magazine, online at www.industrysourcing.com and through the fully interactive e-magazine.
Quality readers
Published 6x a year in simplified chinese, Rubber world for China reaches a qualified controlled readership of manufacturing decision makers who plan the purchase of machinery, materials and execute manufacturing strategies, and plant managers who evaluate and make recommendations; r&d , chemists who create, test and evaluate products and applications. Each subscription is requested in writing, so that each reader is qualified by name, job title and industry. the reader抯 list is updated and re-qualified on a regular basis by our call center.
Quality sales leads from access
Ringier offers access, a unique reader inquiry system that helps buyers find suppliers fast. Buyer inquiries are matched by product code, producing real sales leads for advertisers. These quality sales leads are accessible online in a secure password-protected archive created for each advertiser. The inquiries are never lost.
