COSMETIC and beauty product lovers and serious buyers looking for the next breakthrough merchandise have a new chance this year to experience more innovative products at Cosmoprof Asia 2014.
New for the 19th edition of the fair will be the launch of “Spot On Beauty” a strategic zone aimed as a platform to introduce only new and finished products from professional beauty, spa and wellness, nail care, hair, cosmetics and personal care segments. We expect over 150 brands to participate in this new zone spread across 3,700 square meters of space specifically set aside for companies to unveil their latest offerings ready for the market.
Many fun and business-minded activities are built into the” Spot On Beauty” zone including specialty select buyer previews of the area and the new Spot On Beauty BOUTIQUE. That’s right; the BOUTIQUE at the Spot On Beauty zone is literally a beauty sample shop featuring travel size-samples from 20 selected companies.
At a fair with so much beauty, who can resist walking away without some samples? Well now, not only can visitors to the zone see, learn, and experience the latest products to go to market, but they can also have a chance to take a part of it back home and contribute to charity! For a nominal fee, all attendees are invited to make their own personalized Cosmoprof Asia gift package and hand pick 7 out of the 20 samples. Proceeds from the Spot On Beauty BOUTIQUE will go to a local charity, the Hong Kong Breast Cancer Foundation.
Of course, samples from companies in Europe, the US, and Asia-Pacific Region are not unlimited. Those who register for the fair in advance can to keep tabs of which companies will participate in Spot On Beauty.
Cosmoprof Asia
November 12-14, 2014
Hong Kong Convention and Exhibition Centre
Organizer: Cosmoprof Asia Ltd
UBM Asia Ltd - Hong Kong
T: +852 2827 6211
F: +852 3749 7345