Naturex targets functional foods market

Naturex, a company that manufactures and sources natural specialty ingredients, has signed a global distribution agreement with Cura for their Koji Minerals line of fermented minerals for the dietary supplement and functional food markets.

The company’s two new products for 2018 is based on Koji fermentation.  One is a standalone Iron with optimal bioavailability and slow release effect. Its results are substantiated by two clinical studies, while the second product is a blend of seven minerals (Iron, Zinc, Copper, Manganese, Selenium, Molybdenum, Chromium) particularly suitable for the multiminerals segment. Both supplements help in efforts to bridge the iron deficiency gap.

Iron deficiency

According to the World Health Organization*, iron deficiency is the most common and widespread nutritional disorder in the world. Lack of innovation and limited consumer awareness have resulted in only modest growth for the mineral category overall. 

Fermentation technique

Koji (Aspergillus oryzae) is an age-old process for producing soy sauce, miso, sake, and other fermented foods. It converts inorganic materials into organic forms through koji fermentation.

Cura’s expertise in patented and patent-pending process and compositions can be used to fortify foods, formulate nutraceuticals and natural health products. The company’s scientifically-based technology platform delivers naturally-fermented, vegan-friendly, easy to digest and bioavailable whole food minerals.

“With the global discoveries around gut health and microbiota, fermented foods are receiving wider consumer acceptance around the world. We are very pleased to partner with Cura Global Health who have developed breakthrough nutritional solutions that are in tune with the brewing fermentation trend,” says Naturex’s Nutrition & Health VP, Timothée Olagne.

“Cura is excited to partner with Naturex to help bring Koji Minerals to the market. Together we will be able to deliver high quality, efficacious minerals that enhance human health and people’s lives,” said Dr Bruce Wicking, President & CEO, Cura.

* http://www.who.int/nutrition/topics/ida/en