LYCORED announced that its tomato extract proprietary blend for supplements has received the Non-GMO Project Verified seal. To date, Lycomato® is the only tomato blend to be given the seal which means that it has completed a comprehensive third-party verification for compliance with the Non-GMO Project Standard. The US- and EU-certified product combines carotenoids, tocopherols, and phytosterols, sourced from non-GMO tomatoes.
Zev Ziegler, Head of Head of Global Brand & Marketing (Health) at Lycored, said: “Letting nature provide a path towards wellness has always been a core pillar of our company. In that light, we’re proud to announce that Lycomato® has become the first Non-GMO Project verified tomato extract on the market.”
Non-GMO tomatoes from Lycored
Lycored notes the growing demand for non-GMO products, and that the number of consumers saying they avoid GMOs has tripled over the past 11 years and currently stands at 46%*.
Non-GMO Project Verified is the fastest growing label in the natural products industry, representing over $26 billion in annual sales and more than 50,000 verified products for over 3,000 brands.**
Zev Ziegler added: “2019 could be the year when demand for non-GMO products reaches a tipping point. We’re delighted that Lycomato will carry the Non-GMO Project Verified seal ― it’s another sign of our unwavering commitment to providing consumer-friendly products of the highest quality, efficacy, and safety.”
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*Hartman Group ‘Shunning GMOs. Consumer Worries Over GMOs Have Tripled Since 2007’, https://www.hartman-group.com/hartbeat/756/shunning-gmos-consumer-worries-over-gmos-have-tripled-since-2007
**Non-GMO Project Verification FAQs https://www.nongmoproject.org/product-verification/verification-faqs/
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