Since 2007, Restaurateur has been providing an interactive platform for our readers: the decision makers in HORECA industry. As the leading media for the China HORECA industry, Restaurateur is not only able to provide in-depth coverage ranging from latest information to emerging market trends, updates on recipe, equipment, technology, as well as design and management, but also presents its comprehensive content through multimedia. These include e-magazines, a HORECA industry web site with daily updates and online exclusives, weekly e-newsletters and fully interactive magazine Apps including video links on iTunes and Google Play. In 2015, more content will be delivered via mobile and social media to meet the media consuming needs of the industry - in art via a weekly e-newsletter "the Weekly Special". In 2014, the cooking show section - "Magic Recipe" was launched to feature celebrity chefs to demonstrate how to cook their "hot" dishes. By utilizing excellent photography, selective features and creative culinary themes and with such current, informative and attractive content in both digital and printed forms, Restaurateur offers the most effective communication package for decision makers who purchase ingredients, food and beverage products, equipment, table top items, management systems for hotel F&B outlets, F&B chains, major restaurants and catering services across Mainland China, Hong Kong and Macau.
Name: Ellen Zhang