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Buddha-Bar creators unveil new skincare range

Source:George V Eatertainment Release Date:2013-03-13 491
Personal Care
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George V Eatertainment, world-known for its famous Buddha-Bar concept, is pleased to annonce the launch of its B/Attitude brand new range of natural skincare products for the face & body, inspired by Tibetan Ayurveda. The B/Attitude products have been elaborated in harmony with the core concept of B/Attitude Spa focusing on the fusion of ancient traditions and sensory experiences.

George V Eatertainment, French group famousfor its world-famous concepts (including Buddha-Bar), is pleased to announcethe launch of its brand new natural skin-care line, B/Attitude?.

The B/Attitude products have beenelaborated in harmony with the core concept of B/Attitude Spa focusing on thefusion of ancient traditions and sensory experiences.

After Evian-les-Bains, Dubai,Doha, Dakar, Budapest and Parissoon,Buddhattitude & B/Attitude Spa have become an important actor in theSpa business with its East-meets-West concept now extended worldwide.

Passionate about massages, Ayurveda andcosmetics, the founder of the B/Attitude concept, Tarja Visan has spent morethan fifteen years to travel the world to discover the most exclusivetreatments & massages. French pioneer in Tibetan Ayurveda, the B/Attitudeskincare offers an unique selection of ancient traditions imbued with purity,luxury and the Art of Tibetan wellbeing.

Inspired by Ayurveda, this new skin-careline offers a new approach to wellbeing and beauty with products developed tobecome pleasurable beauty rituals.

Designed for the Face & Body, theB/Attitude range of products combines pure essential oils with plant &flower extracts and natural, highly moisturizing ingredients to recreate thespa experience at home.

The line features a selection of 11products including 5 Visage products for the face and 4 products for the Bodyinspired by Ayurveda and 2 products paying tribute to the traditions ofMoroccan hammam.

The Visage line provides a 3-step beautyroutine including a Visage Cleanser with hamamelis and coriander to purify theskin and perfect make-up removal, a Visage Toner with passion flower extractsto tone the skin and a Visage Moisturizer, a hydrating cream rich in antioxidants,retinol and ginseng to nourish the skin and reduce the first signs of aging.

To complete this 3 step beauty ritual,B/Attitude has developed a Visage exfoliant that soothes, softens theappearance of fine lines and boosts the circulation resulting in a soft, smoothand radiant skin.

The Visage mask with extracts of wildmarshmallow, green tea and juniper deeply moisturises, purifies and rejuvenatesthe skin.

The Body line consists in 4 products. TheBody Scrub with lotus & passion flowers and bamboo is a soothing and toningbody scrub. The deeply hydrating Body Moisturizer is an invitation to indulgewith its euphoric notes of Ylang Ylang. The Body Soufflé has a subtly scented whippedcream texture and an incredible moisturizing action thanks to shea butter’snatural ingredients. The Body Oil is made from sacred lotus flower, also namedPadma in Sanskrit, is perfect to release body tensions and lift the spirit.

B/Attitude is launching two products inspiredby the Oriental beauty ritual to complete its skin-care line.

Rhassoul, natural Moroccan clay, cleansesand purifies the skin by eliminating the toxins. Rhassoul can be used for bothface & body treatments and is perfectly adapted to sensitive scalps. SavonNoir is a 100% natural exfoliating soap with extracts of eucalyptus reminding ofthe hammam’s fresh and exotic scents.

The B/Attitude brand is available in GeorgeV Eatertainment’s establishments including Buddha-Bar Spa Evian-les-Bains,Buddhattitude Spa Dakar, B/Attitude Spas Dubai& Doha andsoon in Buddha-Bar Hotel Paris.


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