THE United States achieved $1.49 billion in winery export revenues in 2014, the second highest dollar value for US wine exports and a 64% increase from five years ago. California wines accounted for 90% of 2014 total U.S. revenues.
Although export volume was up at 442.7 million litres or 49.2 million cases, the country’s wine exports for 2014 were lower than the previous year due to a strong dollar and the West Coast port slowdown that began in July 2014.
The European Union’s 28-member countries comprised the largest market amongst the top 10 export markets for California wines with a share of $518 million. Canada follows with $487 million; Japan, $88 million; China, $71 million; and Hong Kong, $69 million.
Mexico contributed $24 million to California wine sales; South Korea, $22.2 million; Nigeria, $21.9 million; Viet Nam, $20 million; and Singapore, $16 million.
Wine Institute president and CEO Robert P. Koch is confident three back-to-back California vintages— 2012, 2013, and 2014—lauded for their high quality and size will meet consumer demand for wines both in the U.S. and overseas.
“Despite our strong dollar and heavily subsidised foreign competition and their high tariffs, consumers worldwide are attracted to all things California—our iconic lifestyle, scenic landscapes, great wine and food, and emphasis on environmental stewardship,” Mr Koch added.
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