The 10th edition of Africa Food Manufacturing will take place at the Egypt International Exhibition Centre (EIEC) in Cairo, from 29-31 May 2022. This exhibition will be held in association with Fi Global and ProPak to provide innovative solutions and access to the regional market through Fi Africa and ProPak MENA, says organisers, Informa Markets.
The joint presence of two brands under one roof is in keeping with the exhibition’s objective to create a F&B trade hub for the region in Egypt. The food ingredients manufacturing and processing show, Fi Global, which is currently established in 11 different countries around the world will present its regional edition, Fi Africa, along with the second brand partner, ProPak Global (for food packaging), which maintains a large presence in 6 different countries and will participate in its regional version as ProPak MENA.
Photo: Shutterstock I CKrzysztof Slusarczyk_med / courtesy of Informa Markets
Mostafa Khalil, Africa Food Manufacturing Exhibition Director stated: “We have a strategic commitment to assert our leading role in supporting the directions taken by Egypt through two main pillars: the first is the establishment and development of national industries, and the second is the expansion of the export sector and the opening of new markets for Egyptian products. Accordingly, we always keep these goals in mind when planning for the launch of our platforms.”
He added: “This year, in addition to our ongoing initiatives for the event, we are planning to significantly contribute to the support of emerging talents and innovative ideas through a competition for start-ups. It will take place for the very first time during the upcoming edition, where financial prizes could reach up to $500,000.”
Africa Food Manufacturing is known for its new initiatives and significant contributions to the multibillion-dollar F&B industry. It aims to bring together regional and global professionals as well as experts in the food & beverage manufacturing industry, including high-end brands of food ingredients, processing, packaging, and logistics. The main objectives behind Africa Food Manufacturing are to provide the market with the latest industry information year-round, and to create endless networking opportunities. This is done in a range of ways including, webinars, market reports, and news, along with the hosting of this exhibition on an annual basis to facilitate meaningful connections among all parties involved.
This year, in response to increasing market demand, bakery & confectionery products are a key focus of the event. The Middle East and African bakery and confectionery products’ market is projected to grow at a CAGR of 2.2% by 2025, whereas the Chocolate market alone is forecasted to reach USD 6.5 billion growing at a CAGR of 6.72% during the same period. The event will allow relevant businesses to gain increased visibility and establish more connections across the entire value chain, making this event the ultimate one-stop-shop for the industry.
Aligning with the exhibition’s goal to connect industry experts and create a massive network of professionals, Africa Food Manufacturing is providing a digital matchmaking program. With this initiative, visitors and exhibitors with common business interests and activities will be paired together so they can connect and do business more easily. This will allow everyone to save valuable time and ensures the best possible outcome for both parties. It is also worth noting that the show will include a “Hosted Buyers” program for distinguished high-end visitors from the Middle East and Africa to bring in more trade opportunities to exhibitors and partners.
Africa Food Manufacturing expects more than 300 companies from 20 countries to participate. During the 3-day event more than 8,000 local and international visitors are expected. In addition, the event will host several conferences and workshops throughout, where two dedicated learning tracks, “Food Ingredients and Manufacturing” and “Packaging and Logistics,” will run in parallel with the exhibition to deliver cutting-edge information and facilitate knowledge sharing.
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