Al Nassma chocolate makes UK debut

THE Al Nassma camel milk chocolate finally makes it way to the United Kingdom. According to the UAE Interact, this luxurious chocolate will be sold at Selfridges, the high-end department store chain.

The chocolate made its first European appearance in Vienna and Prague, and the next step was to launch in the UK, according to Martin van Almsick, general manager at Al Nassma Chocolate. He said the exclusive new location fits well with the high status of the chocolate, which is known for superior camel milk produced in the UAE. Mr van Almsick also expects to launch the brand in other markets in future.