Almarai to speak at AMI Flexible Packaging 2015 Conference

ALMARAI, considered the world’s largest vertically integrated dairy company based in the Kingdom of Saudi Arabia, will be speaking at the AMI’s 7^th Flexible Packaging Middle East conference, to be held from 7-9 December 2015 at the Shangri-La Hotel, Dubai, UAE.

The event, which attracts over 100 participants every year, covers trends in the flexible packaging market, specifically stressing its role in protecting and preserving food and beverage as well as other applications.

In the Middle East, converters are increasingly making use of the films produced as part of the downstream petrochemical diversification in the KSA and the UAE.  Meanwhile, rising environmental consciousness is increasing the requirement for sustainable solutions and the exploration of end of life options.

Packs are becoming more sophisticated and tailored to local market requirements, offering potential to add value at every stage of the supply chain. At the conference, a new session on manufacturing in practice will examine this in more detail, including consideration of Halal practices and an update on the latest food contact regulations.

Almarai as well as Johnson & Johnson will be among speakers at the business forum, where topics will include how to maximize brand value and business performance translating creative ideas into executable consumer packaging.

Converters Flexible Industrial Packages Company will discuss the paradigm shift in the Middle Eastern packaging industry and the event will close with a detailed analysis of the current Middle East flexible packaging market with a presentation by AMI's Research Director, Andrew Reynolds.

Aside from these, there will be presentations on technology as well as material trends and how these can add value to products.  For the full program, go to www.amiconferences.com.

Flexible Packaging Middle East 2015 is sponsored by Dow, Borouge and by Exxonmobil.