APAC halal personal care market is growing

AMONG the major drivers in the cosmetics and personal care market is the increase in the Muslim population in the Asia Pacific region, which home to the majority of the global Muslim population. The growing number of Muslims is leading to an increase in the consumption of halal cosmetic and personal care products as they are the primary consumers of these products.

The halal cosmetics and personal care market in the APAC region will grow at a CAGR of 11.08% over the period 2013-2018, according to "Halal Cosmetics and Personal Care Market in the APAC Region 2014-2018" among the new reports offering from Research and Markets.

Although the market is growing, it is not without challenges. For industries and retailers of halal cosmetics and personal care, one of these is the lack of credible bodies to certify products. Problems with respect to certification can result in lower consumer confidence in the halal status of products, which can lead to a decrease in the adoption of these products.

For instance, lipstick applied on the lips could be ingested and there are a few chemicals in such cosmetics and also in personal care products which can directly enter the blood stream. If such products contain any animal ingredients that are not permissible, then the penetration or ingestion of such products is a major concern for Muslim end-users. Thus, there is an increase in the demand for cosmetics and personal care products which adhere to Islamic law. (Photo © Odua | Dreamstime.com)