Arburg strengthens presence in Asia

As of this year, ARBURG is offering even better customer proximity in the Asian region. Now, they have access to a broad range of Allrounder machines, which are stored in China and adapted to customer requirements locally. Long delivery times from Europe are thus a thing of the past.

The new 1,500 square metres machine warehouse began operations in March 2013 in the Waigaoqiao FTZ free trade zone to the North-East of Shanghai. “Our customers benefit from the continued supply of high-quality Allrounder injection moulding machines ‘Made in Germany’, only much faster than before,” explains a delighted Zhao Tong, Managing Director of Arburg Shanghai. The warehouse holds a selection of hydraulic, hybrid and electric Allrounders as well as Multilift robot-systems for the Asian market.

The delivery times are a powerful argument, particularly for those customers who require new machines at short notice. It is not only the Arburg customers in China who benefit from the new warehouse, but customers throughout Asia: “If necessary, we are now easily able to deliver machines directly from the Shanghai warehouse to Indonesia, Singapore, Thailand or Malaysia, for example,” says David Chan, Arburg Managing Director for the ASEAN region.

Arburg has been present with its own organisations in Asia for 25 years. Today, around 50 employees assist our customers – from sales, applications technology consulting and training, through to technical support. Whereas initially, the customers were mainly global players from the West, every second customer comes from within the region today. A further trend is that the quality of the machines which Arburg exports to China is increasing. This is evidenced by a growing proportion of electric Allrounder machines featuring robotic systems and complete turnkey systems.