Arla and Indofood create JV

INTERNATIONAL dairy company, Arla Foods has announced it is setting up a joint venture with PT Indofood CBP Sukses Makmur Tbk (ICBP), one of the leading fast-moving consumer goods companies and dairy players in Indonesia.

The new JV, Arla Indofood Sukses Makmur, will handle sales, distribution and production of dairy products. Its shareholding composition will be 50% plus 1 share of the company to be owned by Arla Foods and 50% minus 1 share by ICBP.

“We are pleased to enter into a partnership with ICBP who has strong experience with dairy and has an extensive FMCG distribution network in Indonesia with access and relationships to all key retailers. Teaming up with ICBP will allow us to offer our high-quality dairy products to more Indonesian consumers,” says Executive Vice President of Arla Foods’ international business, Tim Ørting Jørgensen.

Axton Salim, the Director of ICBP, says: “We are pleased to have the opportunity to team up with Arla Foods, one of the strongest dairy companies in the world with a strong innovation and research platform. Arla is also one of the leading global brands associated with European quality. This collaboration will complement our existing dairy business in Indonesia.”

Biggest market in Southeast Asia

Arla Foods is building its business in the region, under the company’s strategy, Good Growth 2020. The newly signed joint venture agreement with ICBP is set to expand Arla's presence in the Indonesian market. With a population of more than 250 million people, 50% of them under the age of 30, Indonesia is the biggest market for nutritious dairy products in Southeast Asia.

“Indonesia is an important market for anyone who wants succeed in Southeast Asia. Demand for dairy is growing, and we believe we can offer Indonesian consumers the dairy products they need as part of a healthy and balanced diet. We look forward to partner with Indofood CBP and to launch more of our products to the market in the future,” says Tim Ørting Jørgensen.