Avery Dennison expands film Matrix recycling offering to customers

Avery Dennison and Belgian-based Seliplast AG (acronym for Second Life for Plastics) have launched a first-of-its-kind recycling option for label matrix waste made of polypropylene (PP) and polyethylene (PE). This option is now available to converters based in Belgium, Netherlands, Luxembourg, Germany and France.

 

 

The new service builds on a 2014 pilot established by the two companies in which more than 1,000 tons of plastic laminate and matrix waste in Avery Dennison’s plant in Turnhout, Belgium were converted into new granulate for industrial and household products. The solution eliminates the need for waste material to be shipped outside of the region for manual sorting and recycling, which had previously been required due to the sticky nature of the residue.

 

Avery Dennison’s global sustainability director, Xander van der Vlies, said that the agreement with Seliplast AG meets the company’s wider environmental objectives where Avery Dennison envisions making avaible local recycling solutions.  Christian Horn, managing director of Seliplast AG notes that the filmic matrix and laminate waste must comply with certain quality standards to be accepted and avoid contamination.