Clariant releases ColorForward 2012
Source:Ringier Release Date:2011-04-10 105
In 2012, colours that mirror a sense of movement, evolution and surprise - bright, lively, even quirky hues and special effects - can be expected to find a receptive public. So will soft, muted, earthy and organic tones that convey introspection, stability and personal responsibility. If these two trends seem at odds, that may be because confusion and contradiction is also an important element in some of the major societal trends identified in the latest edition of ColorForward?, a trend analysis and colour design tool from Clariant Masterbatches released annually to help plastic product designers and marketing professionals make more informed colour choices. ColorForward 2012 presents four global societal trends. www.clariant.comNike Air max Dominate
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