EAS Strategies offers advisory sessions at Vitafoods Asia

FOR THE past four years, EAS Strategies has provided visitors to Vitafoods Asia with advice on international regulation and policies. This year, the company will return to the region’s premier trade event for nutraceutical, functional food and beverages, and dietary supplements, with a larger team of experts and authorities on food and nutrition business covering technical to strategic issues.

Through its advisory sessions at this event, EAS Stategies has assisted over 100 companies since 2011.

"With our expertise in regulations, public affairs and trade, we assist companies in a broadened capacity to meet the regional challenges when venturing into new territories, especially for emerging Asian markets like China, Indonesia, and upcoming ASEAN Economic Community,” explains Wai Mun Poon, Regional Regulatory Affairs Manager at EAS Strategies.

“We provide companies with guidance from R&D, labelling on the product packaging, advertising and marketing requirements, to stakeholder engagement, issues monitoring and approaches to resolve them” says Pushpanathan Sundram, Managing Director (Asia Pacific) of EAS Strategies.

Pushpanathan Sundram, Managing Director (Asia Pacific) of EAS Strategies

Prospects abound for companies in Asia. For example, packaged food and beverage under health and wellness sector will account for 31% of global sales by 2018, an increase from 20% in 2002, based on a Euromonitor research. Even as manufacturers would like to partake of the expanding market for food and nutrition in the region, current standards and trade requirements become hurdles for them to grow their business.

Since the establishment of EAS Strategies in 1992, its unique expertise, network and approaches have been providing regulatory and public affairs solutions for clients across the food, nutrition and health sectors.

To book a 20-minute one-on-one advisory session, visit here: http://www.vitafoodsasia.com/easbook/

To know more about EAS regulatory experts’ talks on functional food and health supplements, visit Global Market Theatre page here: http://www.vitafoodsasia.com/Content/Global-Market-Theatre

To know more about EAS experts’ presentations on trade and business strategies, visit Vitafoods Asia Conference page here: http://www.vitafoodsasia.com/conference