Edale expands into Asia Pacific region

Edale has opened a Sales and Support office in Lamlukka, Thailand to cover all regions of Asia Pacific; including Australia, Cambodia, Indonesia, Malaysia, Singapore, Thailand, Taiwan and Vietnam, on a sales and servicing basis which will be run by a new company ‘Edale Asia Pacific’, under the wider Edale brand.  The office is the next step for Edale who sees Asia Pacific as the next big growth area in its expansion plans.

Edale Asia Pacific, headed up by Tony Law, General Manager, and Pasin Sritong, Sales Manager, already sold three Edale machines into the region. A five colour FL-1 compact flexo press for labels in Bangkok, an eight colour FL-5 Carton line for the production of paper cups into Thailand and most recently a six colour FL-3 label and flexible packaging press into Malaysia.

Edale Asia Pacific has already spent a great deal of time at Edale’s UK Head Office getting an in-depth feel for the product portfolio, participating in various agent training days and a weeks in-depth training during the factory acceptance for the FL-5 Carton line, this is being followed by another weeks training during an FL-3 press installation in the UK in mid November.

Edale Asia Pacific will manage sales efforts for the countries both directly and through a team of distributors, as well as providing an additional level of service and support for valued customers in the area.

Tony Law and Pasin Sritong of Edale Asia Pacific

Edale designs and manufactures all  machines at their purpose built Head Office in Hampshire, UK, creating  value for clients by combining  technical expertise and engineering experience with an in-depth understanding of customers’ products and processes. By providing innovative and profitable solutions for customers needs, Edale reduce machine downtime, material wastage and increase machine profitability.