Edible packaging wins Special Jury Award in SIAL Paris

An edible packaging for food and beverage has been developed by WikiCell Designs Inc., a company based in Cambridge, Massachusetts and in Paris, France.

“We intend to bring to consumers a novel, delicious, and healthy eating experience that moves the world away from the plastic footprint that is such a big part of food and beverage consumption,” said CEO and co-founder Robert Connelly.

The product received the prestigious Special Jury Award for Innovation at SIAL Paris, the leading global food industry conference.

“We’ve developed a technology that envelopes foods and beverages in natural edible packages and is very similar to how nature packages fruits and vegetables,” said WikiCell inventor David Edwards, professor at Harvard University and founder of ArtScience Labs. “But unlike the skin of a grape or orange we can deliver flavours, other food products and even nutritional elements with our ‘wrapper,’ enhancing the eating experience quite significantly.”

The company has demonstrated WikiCell ice creams, yoghurts, cheeses, and a variety of drinks including coffee, cocktails and juices, anticipates the introduction of the first WikiCell wrapped products in 2013 at the WikiBar in Paris, which is now open for consumer testing and private events. (Photo? Daniel Mettoudi)

Related news: SIAL Innovation Awards