Flexibility brings success to packaging expert

Al Jabri Plastic Factory is by all standards, a long-haul player in the plastics industry. Established over a decade ago by one of the leading business houses in the UAE – Al Jabri Group – Al Jabri Plastic has kept its mantra of success fairly simple; quality products, consistency in quality and superior customer service that would have the customers come back for more. The success of Al Jabri Plastic is reflective in the company’s growth figures, with income growing from AED 5 million in 1997 to AED 40 million in 2013.

A UK business graduate, Mr.Khalid Salem Al Jabri, Director and General Manager at Al Jabri Plastic is at the helm of the company’s operations. In a recent interview with International Plastics News – Middle East and Africa (IRNEA), he traces the company’s growth since inception, the launch of new products and the direction that the company has taken to move forward.

IRNEA: What products and services does Al Jabri Plastic offer?

Mr. Al Jabri: We produce and sell LDPE (low-density polyethylene) and HDPE (high-density polyethylene) shopping bags, LDPE and HDPE garbage bags, table covers, LDPE aprons, laundry bags,heavy duty bags, mattresses and pillow bags and LDPE construction and furniture rolls. In addition to the manufacture of polyethylene plastic products, we offer designing, engineering and printing of our products, customised according to our client’s requirements.

Currently based in Sharjah industrial area, Al Jabri Plastic produces 450 tonnes of plastic products per month, accumulating to 5,400 tonnes annually.

IRNEA: The company supplies to a wide range of sectors. What are these?

Mr. Al Jabri: Al Jabri Plastic happens to deal with clients across multiple verticals. tourism, hospitality, hotels, supermarkets,pharmaceuticals, textiles, packaging, food processing, cleaning companies and construction happen to be a few industries that Al Jabri caters to, locally and abroad.

The company’s customer base has been extended from UAE to Europe, Russia, Africa and the Asians regions. With the GCC, we service our domestic market (UAE), along with Oman, Qatar and Saudi Arabia.

Our portfolio comprises of prestigious clients such as Carrefour, Al Rawabi, Intercoil, Geant, Dulsco, Dnata, Emirates, Al Habtoor and Al Madina Supermarket. We hold a very diverse and loyal group of customers who have extended their support in tough times of recession and stayed with us to weather turbulent storms.

IRNEA: What has been the company’s overall thrust and how does this impact the quality of the products that you offer?

Mr. Al Jabri: Al Jabri Plastic strives to provide excellent quality of flexible packaging products and exceed customer expectations by continuously improving process capabilities, employee performance and deploying quality procedures and policies. Using state-of-the-art and highspeed PLC-based servo driven machines, our experienced staff ensure that every aspect of product development has been finely tuned to render fast, cost-effective and dependable service. This is further supplemented by an efficient distribution network that guarantees prompt and reliable delivery of products both within the country and overseas market.

The company has always invested in its assets including its manpower, recruiting a multi-cultural, professnike