Frutarom, AB-Biotics promote encapsulated iron

Frutarom Health, a leading flavour and fine ingredients house from Switzerland, and Spanish biotech company, AB-Biotics, have agreed on an exclusive global Agency sale and marketing deal for AB-Fortis?, an encapsulated iron solution for the functional food market.  The agreement takes effect from 1 July 2013.

“This new agreement is in perfect correlation with Frutarom’s commitment to being the preferred partner for tasty and healthy successes,” said Valerie Barrois, segment manager of Functional Food for Frutarom Health. “Our proven experience and know-how in bringing healthy ingredients to food applications coupled with our advance formulations capabilities will enable us to develop extensively the food market for AB-Fortis.”

AB-Fortis has been developed for AB-Biotics traded on the Spanish Alternative Investment Market (MAB). "This agreement marks a significant milestone for AB-Biotics, since the functional food market is a priority for our company,” said Miquel Angel Bonachera, CO-CEO of AB-Biotics. ”Thanks to Frutarom Health we can bring AB-Fortis to this market with a top-positioned partner,” added Sergi Audivert, CO-CEO of AB-Biotics.

AB-Fortis is a patented encapsulated iron system that provides the recommended daily amount of iron in a single dose. Unlike standard iron supplements, it does not have the metallic taste nor the classic side effects of standard iron supplements, such as dental darkening, gastrointestinal upset or nausea. It can be incorporated into fat-rich matrices, such as milk or yoghurt, without causing oxidation. In addition, AB-Fortis resists high temperatures and can be included in formulations across any pH level.