Kirin enters Brazilian market

KIRIN Holdings Company is taking a controlling stake in Schincariol Group, the second largest beer producer in Brazil. In August, the Japanese brewer said it acquired all outstanding shares from Alexandre Schincariol and Adriano Schincariol for $2.56 bn (BRL 3.95 bn / ￥198.8 bn). The share purchase was completed on August 2, 2011. Kirin funded the transaction through cash on hand and loans.

This acquisition will further enhance Kirin's international integrated beverages group strategy, providing Kirin with a solid base in the fast-growing Brazilian market in addition to the existing base in the Asia and Oceania regions.

Schincariol's beer brands include known for Nova Schin, Devassa Bem Loura, Glacial, Baden Baden and Eisenbahn. The group also produces and distributes carbonated soft drinks, juices and bottled water, and ranks 3rd in the Brazil carbonated soft-drinks market.