Lip serum combats signs of aging

SCIENCE-based skincare brand Murad Inc. has launched Rapid Collagen Infusion for Lips, a fast-acting, lightweight serum that instantly improves smoothness and texture without aggressive exfoliation or irritation. 

 

The patented formula, which is designed for use directly on the lips as well as around the entire mouth area,, restores volume and smoothes the lips by promoting collagen and elastin production. Simultaneously, the collagen-based formula balances moisture levels for full hydrated lips and a lasting resilience, Murad said. 

 

The  non-sticky formula goes on clear and is designed for wear alone or underneath lip color and other makeup products 

 

In a Murad study, 81% of users said lips appeared plumper and more youthful after one week* and 77% saw an improvement of lines and wrinkles after one week*.

 

Rapid Collagen Infusion for Lips is formulated with Murad’s proprietary Collagen Support Complex, an anti-aging peptide blend that delivers micronized collagen amino acids to plump vertical fine lines and wrinkles and restore youthful structure over time.Mustard Sprout Extract encourages micro-circulation to enhance volume and make lips appear plump whileApple Extract imparts skin with long-lasting hydration for nourished, silky-soft lips. Shea butter and hyaluronic acid also work together in the anti-aging lip treatment for superior absorption and the pleasant feel after application.

 

Jeff Murad, vice president of New Product Development, said their company continually strives to improve upon current product portfolio by leveraging new and existing technologies for enhanced performance. “It is this ideal that encouraged us to harness the already-powerful collagen technology found in our original Rapid Collagen Infusion and refine it for Rapid Collagen Infusion for Lips. We added robust moisturization properties like Hexapeptide-3 and Tripeptide-3, a synergistic combination that repairs and rejuvenates tired skin, and Apple Extract which has been shown to quickly improve hydration,” he said.

 

“I always tell my patients to smile daily and frown infrequently as the healing power of a simple smile is invaluable,” said Howard Murad, M.D, FAAD, founder of Murad, Inc. and the Inclusive Health® movement. “While smiling and laughing can contribute to the formation of lines and wrinkles on and around the lip area, I believe this expression of happiness is one of the more important parts of our wellbeing. Rapid Collagen Infusion for Lips will help give my patients and customers the freedom to express their happiness without worrying about the wrinkles it may leave.”

 

Rapid Collagen Infusion for Lips ($24 for 0.33 FL. OZ.) will be available on Murad.com, and at the Murad Inclusive Health Spa®, Murad Flagship Store, Sephora, Ulta, Massage Envy Spas and leading salons and spas in the U.S. beginning February 2015. 

 

Murad is used and recommended by over 30,000 professionals all across the globe and is sold in more than 40 countries.

 

* In a Murad sponsored study. Individual results will vary.