Murad unveils new line of transformative body treatments

MURAD Inc. has launched its new family of transformative body treatments, the Youth Builder® Bodycare.

 

The new science-based products from Murad address the most prevalent body-aging concerns such as uneven skin tone and texture, loss of elasticity and firmness, and dehydration. It adopts advanced ingredients and technologies to deliver proven results.

 

The dermatologist-developed, scientifically advanced products embody the whole person approach that defines the Dr. Murad’s Inclusive Health philosophy. They use powerful ingredients designed to strengthen, firm, smoothen, and hydrate the skin to rebuild its youthful look and feel. The products are also formulated with restorative aromas to promote sensorial stimulation and encourage at-home relaxation rituals. 

 

The Youth Builder Bodycare consists of four products – the Detoxifying White Clay Body Cleanser, Firming Peptide Body Treatment, Rejuvenating AHA Hand Cream, and Collagen Support Body Cream.

 

The Detoxifying White Clay Body Cleanser is a stimulating cleansing clay that transforms into a rich lather to remove oil and surface impurities gently. It contains ginger root extract to stimulate circulation, and safflower and sunflower oils to impart moisture. The Firming Peptide Body Treatment is a creamy moisturizer that melts into a light oil. It uses Glyco Firming Complex, a potent peptide blend rich in amino acids, to visibly firm the skin and deliver weightless moisture toward restoring a youthful appearance. 

 

Both the Detoxifying White Clay Body Cleanser and Firming Peptide Body Treatment contain a refreshing blend of the warm, citrus notes of Lemongrass Vetiver to help calm the mind and revitalize the body. 

 

The Rejuvenating AHA Hand Cream silky, quick-absorbing weightless moisturizer contains glycolic acid to restore clarity and even tone. It also has a hyaluronic acid-rich botanical extract to keep hands soft and supple. It has a combination of sweet and spicy notes of the stress-relieving aroma of bergamot to uplift the state of mind. 

 

The Collagen Support Body Cream is an intensely hydrating body cream with a powerful blend of emollients to triple skin’s moisture. It encourages collagen production to improve skin’s resilience and provide 24 hours of enhanced hydration. 

 

According to Jeff Murad, vice president of New Product Development at Murad, “For 25 years we have been a leader in facial skincare, but we know that aging doesn’t just show up on your face. By utilizing the powerful technologies that have proven so effective in our other anti-aging products, Youth Builder Bodycare formulas will provide consumers with the same proven results that have built Murad’s longstanding reputation. We understand the importance of caring for the skin on the rest of the body and we hope that through this new line, our customers will begin to see the value in high-performance body care.”