NADEC enters Guinness World Record

Source：Food Bev Asia Release Date：2019-01-07 270

Food & Beverage

The National Agricultural Development Company of Saudi Arabia sets new world record for forming the largest carton number.  

The National Agricultural Development Company (NADEC) made news on 26 December 2018 by forming the World's Largest Carton Number - "100" - using its UHT milk cartons, reported the Food Business Gulf & Middle East. Using 6550 products, the formation set a new Guinness World Record in the Kingdom of Saudi Arabia.

NADEC

NADEC is a leading food, dairy, and beverage manufacturer in the KSA. According to the company, 100 signifies its promise to deliver 100% fresh milk.

The Guinness World Record’s official adjudicator, Ms. Seyda Subasci Gemici presented the certificate to Mr. Khalid Farid Mansour, General Manager Sales MENA, Mr. Atif Maqbool, Director Trade Marketing and Shopper Activation KSA & GCC and Mr. Falah Al-Enizi General Manager West.

The UHT packs used to form the number were distributed to visitors of Al-Andalus mall, the report said.

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