PepsiCo is AWIF sole benefactor

PEPSICO and The Arab International Women's Forum announced an exclusive agreement to make the food and beverage company AIWF's first and only partner with "Benefactor" status. AIWF is an independent non-profit organisation established in 2001 to bring together Arab business and professional women in the 22 Arab countries. The agreement was signed in the presence of H.E. Sheikha Lubna Bint Khalid Al Qasimi (centre), the UAE Minister for Foreign Trade and a founding member of the AIWF board of trustees. It reaffirms PepsiCo's long-standing commitment to women in the Arab world. "Whilst stereotypes of women still exist in many business circles throughout the Arab world and beyond, we wholeheartedly support the significant steps that AIWF is taking towards breaking these down," said Saad Abdul-Latif (left), CEO of PepsiCo Asia, Middle East and Africa (AMEA). "This enhanced key alliance of PepsiCo and AIWF will be a major force in upholding strong diversity policies, assisting and encouraging the region's emerging female business talent to participate and make a difference in all aspects of economic and public life in the Arab world," said AIWF founder and chairman Haifa Fahoum Al Kaylani.NIKE