FOR THE café bar and foodservice supplier Beyond the Bean, a new touch would be to personalize dispensers for its range of Sweetbird syrups, as a way to enhance its market presence.
The company adopted the custom-decorated RS10 dispenser developed by Rieke Packaging, a manufacturer or closures and dispensing systems. It has various syrups to create new flavor combinations for hot and cold drinks as well as classics such as vanilla latte and caramel cappuccino.

Rieke’s RS10 packaging combines the functionality and convenience necessary for use in a busy foodservice environment. It provides accurate, mess-free dispensing of the syrups, enabling the right amount of product to be used for different cup sizes. The two-piece head design ensures reliable and user-friendly vertical operation.
Being able to personalize the dispenser with the addition of the Sweetbird logo allows Beyond the Bean to strengthen its brand identity in an increasingly competitive market.
“We have enjoyed great success and growth since the business was first established in 1997,” said Jo Chiverton, logistics manager for Beyond the Bean. “The introduction of our own branded pump confirms our leading position and helps to build brand loyalty.
“Equally important, the RS10 is well-made, practical and reliable, and delivers an accurate dose each time, all of which help to reflect our premium quality image. We have also been delighted with the high levels of customer support provided by Rieke.”
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