Pigment sales to reach more than $45 billion by 2018

 A study on the global pigment market released by Ceresana Research expects pigment revenues to hit more than $45 billion by 2018. In 2010, the Asia-Pacific region was responsible for 45% of the global demand for pigments. The second-largest market was North America, followed by Western Europe. Ceresana anticipates that the Asia-Pacific will continue to significantly influence market dynamics in future. The rapidly developing emerging markets have the greatest growth potential, above all China and India. Moreover, South America and the Middle East register aboveaverage growth rates of 3.6% to 4.4%. Ceresana expects that the white pigment titanium dioxide will have a share of somewhat more than 60% of the global pigment market in 2018. Iron oxides, currently mainly used for paints and varnishes, are also gaining importance for other products, e.g. in the food and cosmetics industry.
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