PMMI, Ipack-Ima Spa join forces for East Afripack

THE PMMI (Association for Packaging and Processing Technologies) and Ipack-Ima Spa have set up a joint venture to ensure the success of the first East Afripack trade fair scheduled from 9-12 September in Nairobi, Kenya. The fair aims to bring together professionals in consumer goods, packaging, processing and converting machinery in the region and from around the globe.

PMMI, which represents over 600 companies in packaging and processing machinery, materials, components and containers, will share its expertise in organising PACKEXPO.

“The hands-on commitment assumed by PMMI by upgrading support into this joint venture is something we are very excited about” says Ipack-Ima Spa CEO Guido Corbella. This agreement is going to further reinforce the sharing of strategies and goals with PMMI. It will be a crucial contribution to the growth of East Afripack and its establishment as the landmark exhibition in the East Africa market.”

“We’re very excited about this new venture with Ipack-Ima,” says Charles D. Yuska, president and CEO, PMMI. We’re entering East Africa at a time when the economic landscape is changing and seeing new growth areas.”

Moreover, the exhibition has support from partners UNIDO (United Nations Industrial Development Organization), EAC (East African Community) and the Ministry of Industrialisation and Enterprise Development of Kenya.

Combined, the EAC nations have a real GDP of more than $43 billion, and East Africa’s middle class has more than tripled over the last three decades.

Africa shows a strong and urgent propensity to invest in technology to face enormous competition for their products and needs skilled labour capable of implementing international standards, according to a market research released by UNIDO for Ipack-Ima.