Primera now shipping latest label applicator

PLYMOUTH, Minnesota, USA - Primera Technology, Inc., one of the world’s leading manufacturers of speciality printers, said that it is now shipping the new AP550 Label Applicator for flat surfaces in North America and the rest of the world through distributors.

The AP550 is a semi-automatic label applicator that makes it fast and easy to apply product and identification labels onto a wide range of flat surfaces such as rectangular or tapered bottles, boxes, packages, bags, pouches, lids, tins and much more. Labels are applied straight, without wrinkles or folds, in exactly the location desired. This gives finished products a highly professional look and significantly increases the number of containers that can be labelled per hour versus manually applying labels.

Operation is simple: place the container in the mechanism and pull the arm towards the container. Variable spacing, memory for up to nine jobs, and a counter with built-in LED display are all included. No air-pressure supply is required which can be a significant advantage over other label applicators that require expensive, noisy and maintenance-prone air compressors.

“The AP550 Label Applicator is an affordable, easy-to-use device that helps our customers increase their production rates,” said Mark D. Strobel, Primera’s vice president of sales and marketing. “Perhaps even more important, it significantly enhances your product image. With AP550, labels are applied straight and in precisely the same place on every package. It’s well-recognised that the better your packaging looks, the more you’ll likely sell.”

The AP550 is suitable for labels produced by Primera’s popular LX- and CX-Series colour label printers and digital label presses. Together, they provide a complete print-and-apply solution that’s ideal for a wide range of manufacturers and distributors. Roll or fan-fed labels printed by other methods such as flexographic, offset and thermal transfer can also be applied with the applicator. For round containers such as bottles, cans and jars, Primera also has the AP360 and AP362 Label Applicators.

Pricing and availability