Senaat contributing to industrial success in Abu Dhabi

The General Holding Corp. (GHC), one of the largest industrial investment and holding companies in the UAE, managing assets for the Government of Abu Dhabi and employing thousands of people across the group, unveiled its new corporate identity, "Senaat GHC ".

Now known as Senaat, the Company, which is 100% owned by the Government of Abu Dhabi, creates, optimises and champions industrial assets, building on the natural advantages of the Emirate, working in line with the Abu Dhabi Economic Vision 2030 to diversify the overall economy.

Senaat, which posted record full year earnings for 2011, generates strong cash flows from operating activities enabling the self-funding of its industrial investments and the maintenance of a balanced leverage policy.

Senaat is an active investor in a portfolio of industrial assets including Emirates Steel (ES), National Petroleum Construction Company ( NPCC ), Ducab, Arkan, Agthia, Al Foah dates processing company, and aluminium extrusion producer Talex.

H.E. Hussain Jasim Al Nowais, Chairman of Senaat said: "The new brand reflects the evolution of the Company as we look to build on synergies and efficiencies within our maturing portfolio of industrial assets ahead of the next stage of a journey which began almost 40 years ago."

Al Nowais underlined the successful history of the Company: "Since it was first mandated as General Industry Corporation three decades ago, Senaat has continued to work in accordance with the original vision developed by the late President of the UAE and Ruler of Abu Dhabi, Sheikh Zayed Bin Sultan Al Nahyan to advance the emirate's industrial sectors and diversify the economy away from its dependence on oil."

Al Nowais emphasised the continued success that Senaat has had over the years, executing its strategy, creating value and further expandingAir Max