Sleeving solution for lychee liqueur

DITA, the premium lychee liqueur available as a collectible edition, is known for differentiation and originality on the Japanese spirits market. Up-and-coming figures of fashion and design create the visuals that accentuate the brand's image and Sleever International adapts it to fit the bottle's shape perfectly. This year it's the turn of the poetic and bohemian ready-to-wear fashion label, Manoush, to dress up the liqueur bottle with its distinctive hallmark pink and Indian- and Oriental-inspired patterns. Gold-colour flowers and arabesques adorn the front and the words 'Dita Lychee Liqueur' are printed in a UV varnish for added night-time visibility. The back is characterized by fine lines and high-quality definition. A superimposed white on pink leopard pattern reveals Japanese Kanji calligraphy motifs. The characters are printed in white outlined in old pink for added visibility. For this project, Sleever proposed an SI-PET-TG/050 film using 10-color rotogravure printing for optimum quality. The know-how of its Decosleeve division devoted to custom packaging made it possible to supply full turnkey service. Sleever International T: +33 1 69 74 75 76 F. +33 1 69 74 75 77 Email: olivier.clement@sleever.com Web: www.sleever.com

FPE201

Air Jordan