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Snip and slide packaging for meats

Source: Release Date:2010-11-05 176
FAMILIAR meat trays will become a thing of the past as Waitrose introduces snip and slide packaging that will remove 90 tonnes of plastic waste from customers' bins every year. Minced and diced meat will be the first product to be re-packaged. The packs can be easily snipped open and the contents slid into the pan, saving time in the kitchen as well as space in the refuse sack. Using 'flow pack' technology, already used for foods such as bagged salads and crisps, the packs are robust yet lightweight enough to withstand other items being placed on top of them in the shopping basket. "Feedback from customers has already been really positive as they can still buy the same quality meat products but will be minimising waste," Waitrose meat buyer Andy Boulton said. The packs are more slim-line which gives shoppers more room in their shopping bags, fridge and when stored in the freezer. The 'waste reducing' eco-packaging have the added benefit of cutting waste by half but at no extra cost.adidas
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