Sports nutrition market on upward trend in APAC

THE global sports nutrition market is forecast to reach $33.6 billion in revenue by 2020, registering a CAGR of 7% during 2015 – 2020, according to a report from Research and Markets. During this period, the Asia Pacific market will experience the fastest growth as a result of rising income levels and deeper interest in sports and fitness activities among end consumers.  It will account for 24 percent market share.

(Photo: Liette Parent I Dreamstime.com)

Sports food, which is nearly one-fourth of the market in 2014, is expected to witness fastest growth of 11.1 percent.

According to the report, global sales of sports nutrition products are consumed mostly by athletes (37%), body builders, recreational users (27%) and lifestyle users, a recent market which utilizes sports nutrition products for improved stamina and physical and mental performance.