Traceable beef unveiled at NRA show

Nurture Ranch, purveyors of traceable, grass-fed beef, launched at the National Restaurant Association's NRA Show at McCormick Place in Chicago (May 20-23) with product available for restaurants, retailers and meal kit providers who serve better quality products. It is known for nutritious grass-fed beef in East Texas that is Better In 12 Ways™  than traditional feedlot grain-fed cattle:

1. Traceable Origin, From Birth to Harvest Nurture Ranch can quickly trace where its beef came from and how it was raised. Feedlot cattle often change hands many times before harvest, limiting traceability. 
2. No Antibiotics Nurture Ranch grass-fed beef is never given antibiotics.  Feedlot cattle are typically given significant doses of antibiotics because of the conditions they are raised in.
3. No Hormones Nurture Ranch never uses hormones of any kind.  Research shows hormones often used to increase cattle productivity can be passed on to humans and change how the human body functions.
4. Lower Fat and Calories Grass-fed beef is naturally lower in fat and calories than traditional beef, fulfilling USA trends to consume fewer calories per meal.
5. Richer in Vitamin A Grass-fed beef contains higher levels of Vitamin A, supporting good vision, bone health, immunity, skin, hair, nails and more.
6. More Vitamin B1 and B2 Thiamine (Vitamin B1) is a co-enzyme that digests and metabolizes food for energy.  Riboflavin (Vitamin B2) maintains healthy blood cells and boosts energy.      
7. Higher in Vitamin E Vitamin E balances cholesterol; slows free radical cells and inflammation; improves skin, hair, hormonal balance, vision, physical endurance, strength and more.
8. Richer in Minerals Calcium, magnesium and potassium support better cardiovascular health.
9. Greater CLACLA (Conjugated Linoleic Acid) reduces inflammation, is used to treat cancer and in animal tests reduces tumors by 50 percent.
10. More Omega-3 Omega-3 reduces hypertension and heart attack risk.
11. Healthier Environment Nurture Ranch raises free-range cattle naturally, in pastures without feedlots, grain or animal proteins of any kind, which has been proven to be better for animals, humans and the environment.
12. Independent Ranchers Nurture Ranch works with local ranchers using their land and expertise to nurture its cattle in the traditions of yesteryear, which keeps better ranching practices alive for future generations to Keep On Ranching!™

"We are very proud to share our traceable, grass-fed beef with the world, at a time when consumer demand and interest is higher than ever," said Rodney Mason, CEO of Nurture Ranch. "Grass-fed beef is becoming the gold standard of beef for consumers who have higher education and income, who are hungry for superior taste and greater nutritional value."

Nurture Ranch has a proprietary nurturing process raising healthy, happy Black Angus cattle on nutrient-rich grasses that naturally yield the highest caloric intake without upsetting their stomachs.  Nurture Ranch's East-Texas dells are warmer year-round than most other places in the USA, with the right amount of rainfall, which produces superior grazing.  Nurture Ranch cattle eat at their own natural pace, and are continuously led to greener pastures, where the grasses they eat are tall, rich and fertile.