Walgreens Boots Alliance reinforces new identity

WALGREENS Boots Alliance (Nasdaq: WBA) marked its first week as a new public company by ringing the opening bell on Friday at the Nasdaq Stock Market, where it trades under the ticker symbol WBA. 

 

The company also officially launched its new corporate identity, including its new logo and its mission, vision and values statement.

 

Jim Skinner,  executive chairman (left), and Stefano Pessina, executive vice chairman, celebrate the first week of Walgreens Boots Alliance as a new public company at Nasdaq's opening bell ceremony on 9 January 2015 

 

The ceremony was attended by the new enterprise’s leadership team led by Jim Skinner, executive chairman of Walgreens Boots Alliance. “As we pursue our purpose to help people across the world lead healthier and happier lives, we are launching our corporate identity today. That includes our logo—an open, growing globe that represents our ability to connect customers around the world to products and services that enhance their health and wellbeing,” said Mr. Skinner.

 

Stefano Pessina, executive vice chairman of Walgreens Boots Alliance, added: “This is clearly an exciting time for Walgreens Boots Alliance, as we are now working together and trading as a new company. We are determined to deliver significant and sustainable benefits for all stakeholders by leveraging the unique advantages and opportunities arising from the combination of our iconic brands, complementary geographic footprints, shared values and market-leading pharmaceutical wholesaling and community pharmacy care.”

 

Walgreens Boots Alliance is the first multinational pharmacy-led health and well-being enterprise in the world. The company was created with the merger of Walgreens and Alliance Boots in December 2014, bringing together two leading companies with iconic brands, complementary geographic footprints, shared values and a heritage of trusted health care services through pharmaceutical wholesaling and community pharmacy care, dating back more than 100 years.