Where leading industries converge

The Kingdom of Saudi Arabia once again hosts PropacArabia, leading exhibition where the packaging printing and petrochemical industries converge to do business and showcase the latest market and technological trends.

Packaging and printing for products as diverse as food, machinery and consumer goods, is one of the fastest-growing sectors in the GCC where the total market turnover exceeds $2 billion annually. Of the total market, Saudi Arabia accounts for 72% with further growth anticipated in the next few years. Such expansion is entirely logical in a country where demand for food alone will result in approximately 600 new food manufacturing plants being built during the next five years.

But Propac Arabia will represent more than just the food industry. The diverse range of exhibitors will represent every aspect of the packaging and printing industry in the Kingdom. The show attracts exhibitors and visitors from around the world with services and products serving the entire spectrum.

Digital technologies ensure that today's sign and graphic industry is readily adaptable and completely versatile. With the wide range of alternative advertising avenues such as e-marketing, direct marketing and digital signage available in the region, Propac Arabia is a crucial meeting point for all of the industries' stakeholders.

Against this backdrop, Propac Arabia has received overwhelming response from international and Saudi Arabia-based companies. National groups from Taiwan, China, Egypt, Turkey and individual participants from Korea, Jordan, Tunisia and UAE will be present alongside leading Saudi companies active in this sector.

Saudi Arabia plans to invest $650 billion in infrastructure and development projects by the year 2015, on a multitude of projects as the five new economic cities, medical and education facilities, housing, business and leisure, hospitality industry, trade and tourism making it a perfect marketplace for dealers, suppliers, and manufacturers of these products and services. It is forecast that there will be another 21 hotels with 7,000 more hotel rooms in the Kingdom by 2013. Of the total, 2,000 will open this year. The Kingdom’s tourism revenue, which stands at $15 billion annually, is expected to jump to a whopping $65 billion by 2019. This will provide impetus for growth in sectors engaged in providing tourism services.

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