Zambello gearboxes upbeat on China market

Established in 1957, Zambello Riduttori Group is one of the midsize giants in Italy, dedicating its strength in the production of gearboxes for plastics and rubber machinery sectors. In order to stay on top, the company keeps importing latest precision processing equipment, while maintaining its R&D tradition. Lately the company expands its factory and upgraded its production lines to meet the fast-growing Asian market demands.

Going by the trends, the Zambello Group notices the emerging Asian market, especially the Chinese market. General Manager for Zambello Asian Marketing Office, Homer Lee, has lead the team in exploring the region over the years. Now, Zambello gearbox specifications are commonly recognized by Chinese users as the optimal standard in designing relevant machineries. Today, the average growth rate of its Asian office is 20%, and  success has been achieved through quick response to local customers’ need and  flexible business model.  

What is your expectation towards the Chinese market in 2015?

Mr. Homer Lee: Markets that aims at high precision manufacture are targets for Zambello Group. Now that Chinese suppliers are getting more and more advanced in their technology and quality, our focus in the Asian region is here. Chinese machine users request for gearboxes with high torque and great torque force now, which indicates that another successful Zambello year is approaching.   

In the beginning, when I was doing gearbox import business in Taiwan, the market was just about to move toward intermediate level and gearboxes made in Italy was expensive to local manufacturers. After a period of time and as Taiwanese manufacturers had stepped into the global market and was encountered by international competitors, our products have become very popular in Taiwan.

In the Chinese market, the end users are the groups deciding gearbox specifications. Ever since, they are under pressure of perfecting quality, and I see this as our chance. Zambello products lead the industrial arena with much innovative energy. We know what people think and we are experienced in helping our clients (machine makers) to sell their products to end users who seek for advanced manufacture quality. We win by quality rather than price strategy. As our business in the China region has been growing continuously, we are now pondering on how to exploit the China (Shanghai) Pilot Free Trade Zone for our best benefit, especially in both monetary and storage issues.

What are the main competitive features of your products?

Mr. Homer Lee: China is a market with huge flexibility and ever-changing trends. This huge place is a gathering of a lot of people with wide variety of manufacture circumstances. Therefore, manufacturers here need our professional technology and experience to assist them. We work with famous manufacturers of extrusion machines and injection molding machines worldwide. We, therefore, can sensibly detect the demands in novel machinery.
   
For users in Mainland China, our primary gearbox products are co-rotating twin-shaft and counter-rotating twin-shaft and counter-rotating conical twin-shaft extruders. These three gearbox products can advance customers’ machinery performance immediately after installation. In our Italy headquarters, we purchase latest gear grinding equipment to process our products. There is one machine in the Italy HQ that can grind and measure at the same time, shortening the assembly time. In the machine tool, key component is recognized as "heart", and in extrusion machinery, gearbox is the "heart". Zambello Group offers customers with best "heart".
   
The factory expansion in Italy is nearly done. We anticipate that we can provide products with better delivery time. In the China region, we will emphasize our shorter delivery time, steady development, and high quality to local customers. Zambello gearbox products are capable of cutting expenses substantially due to the excellent quality. This is what Chinese manufacturers need now.

Zambello Asian Marketing Office  
Tel: +886-7 5587961 / +86-21 31203142
Fax: +886-7 5587962 / +86-21 31203050
E-mail: service@zambelloasia.com
Website: www.zambelloasia.com
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