The Taiwan External Trade Development Council was established in 1970 by Taiwan’s government and private-sector industry organizations to promote foreign trade and support the international development of Taiwanese enterprises.
TAITRA organizes international trade shows in Taiwan, overseas exhibitions, trade missions, procurement meetings, industry forums, and customized market development programs. It also operates digital and promotional platforms such as Taiwantrade and Taiwan Excellence, providing online business matchmaking, digital marketing, brand promotion, and international market information.
With more than 1,300 trade professionals, five domestic offices, and over 60 overseas locations across more than 40 countries, TAITRA maintains an extensive global trade service network. By combining international partnerships, digital tools, and industry expertise, the organization helps companies identify buyers, develop distribution channels, understand market trends, and strengthen their global competitiveness.

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